Whether you are looking to improve your digital marketing skills or simply want to find out more about the digital marketing field, there are many courses out there to choose from. You may have heard that you can get certified to earn a certificate in digital marketing, but how do you know which one is right for you? Here are three courses to consider.
Google Digital Garage
Taking a digital marketing course from Google is a great way to enhance your skills and boost your career. You can learn all about SEO, web development, and eCommerce. You can also take part in live webinars and attend online workshops. It is also free.
The first thing you need to do is sign up for an account. You will need a Google email address and a valid name. You will also need to provide your preferences for receiving email.
After signing up for the service, you will be taken to a page with a list of courses. You can filter the courses by the topics you are interested in. You can also find out which courses are most popular.
If you are looking for an online course that is free, looks great, and helps you improve your marketing skills, Google Digital Garage is for you. There are many benefits to this program, including real time training, prioritization tools, and goal setting tools.
Purdue University
Designed for professionals who wish to direct their careers towards DM, the Purdue University digital marketing course is a fast-paced program that focuses on key marketing skills such as SEO, web analytics, social media marketing, and more. It offers an in-depth understanding of digital marketing and allows students to plan and drive digital marketing strategies.
Students learn about the key tools in digital marketing including Google Ads, YouTube Ads, and Instagram Ads. They will also learn about how to run marketing experiments using a variety of tools. The course also includes videos, workbooks, and exams. It’s a hands-on course that offers a community of peers and experts, and students will work on real-world marketing challenges.
Students in the course will also learn about how to use Google Analytics, SEMrush, and Hootsuite. They will also receive a joint certification from Purdue University and Simplilearn.
Simplilearn
Whether you are looking to build a career in digital marketing, or you are already in the field and are looking to enhance your skills, Simplilearn’s Digital Marketing Certification program can help you reach your goals. This course offers in-depth training on eight key digital marketing domains: Advanced SEO, Advanced Social Media Marketing, Advanced Web Analytics, Advanced Content Marketing, Advanced PPC, Advanced Email Marketing, and Advanced Mobile Marketing.
The course is delivered by instructors with more than 15 years of experience in the field. The courses include hands-on projects and case studies that give you experience in the field. Using these real-world projects, you will build skills that can help you land a job in digital marketing. You will also learn about the most effective strategies for driving traffic and generating leads.
Click Minded bundle
Whether you’re a beginner or an experienced digital marketer, ClickMinded offers several online courses and training programs that will help you take your career to the next level. These courses include SEO, content marketing, sales funnels, email marketing, and more.
ClickMinded is an online digital marketing resource created by Tommy Griffith, an SEO specialist and former manager of the SEO team at PayPal. His curriculum is based on his practical experience. He’s been doing SEO work for nearly 10 years.
ClickMinded is a popular resource amongst digital marketers, with over 8,700 students. The courses provide step-by-step instructions, actionable templates, and strategy guides.
ClickMinded’s courses are a bit pricey for beginners. A single course is $997, while a bundle costing $1997 includes all the courses. However, there’s a 14-day money back guarantee for any course if you’re not satisfied.
Babson University
During the past decade, digital marketing has become a critical component of marketing strategy. Consumers are becoming more comfortable with digital platforms, and the amount of data available from these platforms is staggering.
One way to gain a better understanding of digital marketing is to take an online marketing course. Babson College offers a free online marketing course. The course is designed to help students become more adept at marketing their products and services online.
The course is designed to teach students about the latest tools and strategies used by digital marketing managers. Students will learn how to market on social media platforms, how to analyze the ROI of digital campaigns, and how to measure the success of digital campaigns.
The course also covers the basics of customer acquisition. Customer acquisition is defined as getting to customers. This is an essential step in marketing strategy, and one that is harder to explain than it is to achieve.
